• TL:DR? Watch this video instead :) Now more than ever a blog is essential for any business. I have written previously about how your customers are using the internet for all manner of tasks. You can learn just about anything online now, book everything online, order all manner of services, you can even design custom fabric and get a pattern printed directly onto it and sent to you to sew. You can probably hire someone to sew it for you too! How do customers and clients find the products, services or contractors that they want? They use search and they use social referrals or finds. Think about your last five online purchases: what prompted you to purchase? When you think

    May 21,
    - by Roseanne
  • I keep a list of blogpost ideas or ideas for blog posts in my notebook. I mark the ideas according to where I plan to publish them. OH! if they will be published here and RS if they are going on One of these days... (my poor, neglected personal blog). As I scanned through the list today for some inspiration I saw "Podcasts I Love" with RS beside it. I was surprised to see that "RS" because I initially thought about all the online marketing and business podcasts that I listen to. I will update with a link when I do write a post for my personal blog about the Podcasts that I love. Don't hold your breath - that will be a loooooong list!
    Click through to the website to keep reading about how I listen to, find, organise and share my favourite podcasts.

    May 15,
    - by Roseanne
  • Have you noticed a drop in your likes, comments and shares on Facebook? Have you noticed a drop in traffic to your site from Facebook? You are not alone. It's okay now. Shhhh. Don't panic; we're in this together Don't panic: there are other ways to promote your products and services online. Before you all out panic about your carefully developed Facebook following, about your minutely planned strategy and ALL. THAT. EFFORT. hold this thought dear to your heart: it's not just you, it's all of us. All companies who have been leveraging Facebook's resident audience, with long-term or short-term strategies, all of them are feeling your pain. Big or small, all business users of Facebook are now obliged to

    Sep 17,
    - by Roseanne
  • Please verify my account, Instagram Great news last week for those of us using Instagram to promote our businesses. Instagram are beginning to open up verification to all users who want it. To date they only verified public figures, celebrities or global brands. They seem to have dialled back on the global part so once you pass their secret verification test as a brand you might just see that little blue tick beside your username. "So what?" says you. Well this is a game changer for businesses using Instagram because it means you will finally FINALLY be able to add links to your Stories. You will also have that little blue tic beside your profile name, increasing your trust among

    Sep 03,
    - by Roseanne
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